Swimco S/S 2019 swimwear trend forecast (editorial samples available)

Swimco S/S 2019 swimwear trend forecast (editorial samples available)

Canada’s premier swimwear retailer offers lush prints, vibrant pops of colour, and flattering fits for women and men

Swimco, Canada's leading swimwear retailer, offers this year’s hottest trends with lush prints, 1970s inspired ribbing, playful polka dots, and the return of classic reds available at swimco.com and in-store across Canada. Styles available for Spring / Summer include retro, high cut pieces for women as well as bright colours and prints for men.

For product pulls or hi res images please contact Tat Read, tat@theknotgroup.com.

Swimco Spring / Summer swimwear trends:

  • Cut outs and crisscross detailing
  • Pops of red
  • High waist, high leg cuts
  • Polka dots
  • Bold colours
  • Lush prints  
  • Ribbing and smocking
  • Knots and lace up details

With their #swimsuitmodel campaign, Swimco is dedicated to highlighting aspirational people who are living their best lives, conveying the message that what makes a body beautiful isn’t how it looks, but how it lives.



About Swimco

Swimco started in Calgary in 1975 by current President Lori Bacon’s mother, Corrine Forseth, as a mail-order swimwear business, originally catering only to swim teams and lifeguards. As the company grew, fashion brands were added to the lineup and the business began opening brick-and-mortar stores, starting with a shop in Kensington, Calgary. Swimco has since expanded across Canada with 24 locations and an e-commerce platform, swimco.com, in 2014. Today, Lori’s brother Steve Forseth and husband David Bacon are also Swimco co-owners, with her son Brett on the team as the Culture Curator.